Blockchain for Impactful Supply Chain Storytelling

Socially aware consumers want to know the beginning-to-end story of product production and disposal. Blockchain will enable companies to share product provenance, the process and impacts on people, economies, and the environment.
— By Sharon Ross

Provenance: The beginning of something’s existence. Ask business professionals what the very first step was in the process of producing a final product, and they might respond with "RFP" or “purchase order” or something along those lines.

The answer often ignores where the materials or components came from, who extracted materials from the earth or assembled them in factories, and how they arrived to their final destination. Were people paid a fair wage? Did farmers get their fair share of revenues for their agricultural products? Can the company honestly claim and prove a product is organic? Was the most environmentally sound logistics system employed?

Every product has a history, and co...

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